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Skype steps up assault with small business tool

After forking out the carriers’ revenue, Skype has launched a business solution for the small entrepreneurs. Skype in the workspace (SITW) will help small businesses to market their products and services and build stronger connections.

“Given the number of small companies that use Skype as a communications tool and the number of people that use Skype — more than 280 million connected users per month — the company may be on to something,” said Heather Clancy in ZDnet.

Companies can post invitations on SITW to potential customers and partners interested in learning more about their business via Skype sessions. “Users can also share their SITW actions on their Facebook, LinkedIn and Twitter accounts,” according to PC World.

Microsoft bought Skype for US$8.5 billion in October 2011. Here is the press release on SITW.

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