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Myanmar: Telecenters to educate users about mobile services and apps?

Interesting interview with Ooredoo’s Myanmar strategy chief:

Flagging up the likes of mobile health and money services, Swierzy told Mobile World Live there was a big opportunity to go beyond the traditional talk and text model.

“We think we can get Myanmar using advanced services more quickly than other markets,” he said.

Qatar’s Ooredoo, along with Telenor, fought off stiff international competition to win a telecommunications licence in Myanmar. The plan is to make 3G commercially available first in the cities of Yangon, Mandalay, Naypyidaw – and the corridors that link them – by the end of this (Q3) quarter.

Swierzy doesn’t see lack of consumer mobile knowledge as an issue in Myanmar’s main cities. As part of its licence bid, however, Ooredoo has committed to building rural tele-community centres to highlight the benefits of mobile services and applications.

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