LIRNEasia is a regional ICT policy and regulation think tank active across the Asia Pacific

Tag Archives: BDA

Should telcos abandon the BOP market?

bda-study

An article published by the Business Standard, India, states that telecom operators should focus on their most profitable customers, those at the top of the pyramid or TOP, instead of following bottom of the pyramid (BOP)-focused strategies. The article cites a study by BDA, a consulting firm in India, which finds that the TOP contributes a […]

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