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	<title>LIRNEasia &#187; car batteries</title>
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	<link>http://lirneasia.net</link>
	<description>a regional ICT policy and regulation think tank active across the Asia Pacific</description>
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		<title>Friedman on rural outsourcing</title>
		<link>http://lirneasia.net/2007/10/friedman-on-rural-outsourcing/</link>
		<comments>http://lirneasia.net/2007/10/friedman-on-rural-outsourcing/#comments</comments>
		<pubDate>Wed, 31 Oct 2007 09:20:06 +0000</pubDate>
		<dc:creator>Rohan Samarajiva</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Andhra Pradesh]]></category>
		<category><![CDATA[Byrraju Foundation]]></category>
		<category><![CDATA[car batteries]]></category>
		<category><![CDATA[creaky rural electricity grid]]></category>
		<category><![CDATA[E.T. - New York Times]]></category>
		<category><![CDATA[electricity]]></category>
		<category><![CDATA[Hyderabad]]></category>
		<category><![CDATA[I.T.]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Rama]]></category>
		<category><![CDATA[wireless networks]]></category>

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		<description><![CDATA[If I.T. Merged With E.T. &#8211; New York Times To appreciate that potential, look at how much is being done with just car batteries, backup diesel generators and India’s creaky rural electricity grid. I traveled to a cluster of villages with a team from the Byrraju Foundation — a truly impressive nonprofit set up by [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.nytimes.com/2007/10/31/opinion/31friedman.html?th&amp;emc=th">If I.T. Merged With E.T. &#8211; New York Times</a> <br /> <br />
<blockquote>To appreciate that potential, look at how much is being done with just car batteries, backup diesel generators and India’s creaky rural electricity grid. I traveled to a cluster of villages with a team from the Byrraju Foundation — a truly impressive nonprofit set up by B. Ramalinga Raju and his family. Raju and his brother Rama are co-founders of one of India’s leading outsourcing companies, Satyam Computer Services. The Hyderabad-based brothers wanted to give back to their country, but they wanted it to be a hand up, not a hand out.</p>
<p>So besides funding health clinics and computer-filled primary schools in villages in their home state of Andhra Pradesh, they tried something new: outsourcing their outsourcing to villages.</p>
<p>Here in Ethakota, amid the banana and palm groves, 120 college-educated villagers, trained in computers and English by Satyam and connected to the world by wireless networks, are processing data for a British publisher and selling services for an Indian phone company. They run two eight-hour shifts, but could run three — if only the electricity didn’t go off for six hours a day!</p></blockquote>
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