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Tag Archives: subscribers

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Internet subscribers and users: What is the difference and why does it matter?

The 2013 Central Bank of Sri Lanka report is being sourced for the claim that one in ten Sri Lankans is on the Internet. But this number comes from adding apples and oranges: most individually used mobile broadband connections and mostly collectively used fixed connections. Now with 4G and 3G dongles around in large numbers, […]

Estimating the number of Internet users in Sri Lanka; Facebook accounts as data source

Helani Galpaya’s work and LIRNEasia’s research has been drawn upon for a newspaper column. The novel element we had never thought of is using Facebook as a data source: One other metric is available to anyone, just go to facebook.com/ads and create an ad. It will tell you how many people your ad can reach. […]

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