Tag Archives: subscribers
Estimating the number of Internet users in Sri Lanka; Facebook accounts as data source
Helani Galpaya’s work and LIRNEasia’s research has been drawn upon for a newspaper column. The novel element we had never thought of is using Facebook as a data source: One other metric is available to anyone, just go to facebook.com/ads and create an ad. It will tell you how many people your ad can reach. [...]
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