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Tag Archives: value-added services


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India: Reliance promotes rural mobile services

Written by Rohan Samarajiva on August 26, 2009 — Leave a Comment

Reliance was at the presentations we made on teleuse@BOP3 results about awareness, trial and use of more-than-voice applications on mobiles. We can only speculate whether our results were used in the design of the services described by The Hindu:
RCom is launching three initiatives — BharatNet plan, Grameen VAS and M2M (Machine to [...]

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Ideas for maturing mobile markets: Sex info for teens

Written by Rohan Samarajiva on May 2, 2009 — 1 Comment

Voice is becoming a commodity. Mobile operators have to think of new services that people will pay for. Here is one. It’s not porn. It’s intervention from a government agency to prevent teen pregnancies.
THE special cellphone, set on vibrate, begins to whir. Throughout North Carolina, anonymous teenagers are texting [...]

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Cyberchondria: An opportunity for telecenters?

Written by Rohan Samarajiva on November 25, 2008 — Leave a Comment

The New York Times carries a story on the wrong conclusions people jump to when they try to self-diagnose on the web. The story does not say that the findings of the study identify a market opportunity for telecenters, but I do.
Apparently two percent of all web searches are health related. [...]

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