The 2004 Indian Ocean tsunami showed, among other things, the power of the Internet to raise money. Now Haiti is showing the power of the mobile to raise donations for earthquake relief.
Old-fashioned television telethons can stretch on for hours. But the latest charity appeal is short enough for Twitter: “Text HAITI to 90999 to donate $10 to @RedCross relief.”
In the aftermath of the earthquake in Haiti, many Americans are reaching for their cellphones to make a donation via text message. And plenty of them are then spreading the word to others on sites like Twitter and Facebook.
The American Red Cross, which is working with a mobile donations firm called mGive, said Thursday that it had raised more than $5 million this way.
Now I wonder would this be permitted in our countries? Haven’t thought about it at length, so I may be wrong, but methinks there will be some barriers. Any views? Solutions?