LIRNEasia is beginning its planning for the next research cycle on mobile multiple play, or how the mobile handset is beginning to emerge as the access point for a plethora of services, of which synchronous voice communication will be only one. Sports news, which Dialog introduced in Sri Lanka around 1998-99, will be an important product.
Yes, the Screen Is Tiny, but the Plans Are Big – New York Times
ESPN is clearly onto something. More than nine million people visit its cellphone Web site each month, a following that surpasses the audience of most computer-based Web sites. Some sports fans apparently cannot wait to reach their homes or offices to check the score of a Patriots game or to see if their favorite pitcher has tossed a no-hitter, so tens of thousands of them receive an average of 22 ESPN text messages on their phones each week. (Since the alerts began in March, baseball updates have been the most popular.) As he finishes taping a segment for the cellphone show “ESPN ReSet” — a recap of morning programs on ESPN — Trey Wingo, the show’s anchor, says mobile-content skeptics will be proved wrong. Mr. Wingo says that when ESPN made its debut as a cable channel in 1979, doubters said that “people weren’t going to watch a 24-hour sports network — it’s similar to what they’re saying about cellphones now.”
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