Mobile social networking is still a small part of the way people use their cell phones, but industry officials expect that use will grow, and not just for teenagers who want to text their friends or send short video clips.
Analysts and network providers said that workers will adopt mobile social networking, following the way social network sites, such as Facebook, have begun to grow within workgroups that rely on desktop computers. These experts also expect that there will be affinity groups, such as doctors, engineers, lawyers or even baseball fans, who are linked with wireless devices.
Mobile social networking makes sense because mobile devices are personal and they are taken everywhere, offering the potential for transmission of quick ideas or images. Mobile social networks will (and some already do) put video, GPS, text, voice and collaboration into the palm of a user’s hand.
For example, a business traveler at a conference in an unfamiliar city could be walking past an appealing restaurant. Using mapping and location technologies, the traveler could almost instantly send a quick note to 10 friends in her workgroup to “meet here in 15 minutes for a meal.” Or the hungry traveler could record a video of herself standing in front of the restaurant and send the video clip along with the message so her workgroup friends would know what kind of restaurant to expect.
Read the full story in the Computer World here.