Mobile messaging grows globally


Posted on November 19, 2008  /  0 Comments

Worldwide mobile messaging grew nearly 10 percent in the third quarter compared to the second quarter of the year, fueled by new trends in the messaging market, according to VeriSign, which provides Internet infrastructure services and delivers messages on behalf of carriers and content providers.

The company reported Tuesday that VeriSign enabled more than 58.3 billion messages per day during the third quarter of 2008. This was up from about 52 billion messages sent during the second quarter of 2008.

On average, this means that VeriSign facilitated the delivery of about 634 million messages per day during the third quarter, compared to 572 million messages a day in the second quarter. In the third quarter of 2007, the company helped move 280 million messages per day across its systems. VeriSign said it expects to enable nearly 200 billion messages during 2008.

The company attributed a lot of this growth in mobile messaging to new uses of the technology, which include messaging for social and political change and marketing. One of the most notable examples of this is how U.S. President-elect Barack Obama used SMS text messaging to send messages to supporters during the campaign, even using the medium to distribute some of the campaign’s biggest news like the selection of his vice presidential runningmate Joe Biden.

Read the full story in Cnet news here.

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