entertainment Archives — LIRNEasia

Mobile as first screen

Posted on April 4, 2012  /  0 Comments

We don’t write much about entertainment uses of mobiles, but it appears the game is changing there too. From third screen to first screen . . . In a keynote talk Thursday at MediaPost’s Mobile Insider Summit, Bayle explained that instead of determining how to shoehorn its programming from traditional media to mobile platforms, the process is now reversed, with mobile becoming the starting point.
This NYT story describes a phase transition. Small players are beginning to outsource; the tasks are more complex and creative. This is huge for small countries and small service export firms. The production values may be a little amateurish by MTV standards, but for $2,000 it cost a small fraction of the typical budget for a professional film. And Mr.

Mobile phone as a musical instrument

Posted on March 25, 2009  /  0 Comments

And now, for something completely different! LIRNEasia research found that mobile phones are increasingly being used for entertainment. But we never thought of this! Wang held his iPhone as if he were holding a sandwich, then blew into the microphone at the bottom of the device. He controlled the vibrato by tilting the phone as he played “the Zelda tune” from a popular fantasy-action video game called The Legend of Zelda.