BTN business model Archives


LIRNEasia research is extensively quoted in this Sunday Times article by Nalaka Gunawardene. The past decade has seen the highest number of telephone connections being given out across South Asia. It happened thanks to what researchers call the ‘budget telecom model’, where low cost technologies coupled with business process innovations helped telecom operators to reduce costs. First, regulatory reforms lowered or removed entry barriers for more operators to enter markets. Then intense competition brought down sign-up and call charges, so phone users started calling more.
In the academic world, they count publications to measure effort. Then they count citations to measure effectiveness. There is no habit of citing research in government. But we got lucky. The Telecom Regulatory Authority of India (TRAI) had commissioned the National Council for Applied Economic Research (NCAER) to work up a Decadel Report.