The American president’s office-cum-residence is, actually, just another government office. The 1600 Pennsylvania Avenue has long lagged behind in terms of using technology for efficiency. It has been “relying in large part on face-to-face meetings and mountains of paper to conduct business.” But things started changing slowly after the very first black president, who is also a Blackberry-freak, moved into the White House. Since Barack Obama took office, the White House has established a dedicated digital team, started tallying incoming phone calls electronically instead of by calculator and has begun using computer software to design floral arrangements.